Microimage Shares Digital HR Transformation Roadmap with Singapore Process Industry Members
11 Apr 2018


Recognising the various challenges that are requiring vital changes in the way businesses operate, ASPRI – the Association of Process Industry – of Singapore organised a seminar for its member companies recently, focusing on key aspects of Human Capital Development. One of the main sessions was led by global Human Capital Management solutions provider Microimage HCM, where CEO Harsha Purasinghe shared the key steps for companies to meet these new challenges head on and achieve true digital transformation in HR.

ASPRI Executive Director Wayne Yap said, “Technology is advancing at an unprecedented rate. Individuals are relatively quick to adapt to ongoing innovations, but organisations move at a slower pace. Many still retain structures and practices that are outdated. A number of converging issues are now driving the urgent need to ’rewrite the rules’.”

During the session, Harsha Purasinghe highlighted that “Identifying key pain points in managing people in today’s context and addressing them using a milestone-based digital talent experiences approach is a good start,” he said. “It’s important to leverage the power of data analytics for swift decision-making and allowing business leaders to directly gain access anytime anywhere on any device will make a significant impact to today’s workforce management.”

“With digital HR solutions such as HCM Cloud, companies can move into the era of digital HR in a seamless manner. We are delighted to be sharing this transformation roadmap with some of Singapore’s leading process industry companies, and in particular helping SMEs on their journey,” he added.


“At ASPRI, we are fully committed to helping our members professionalise their HR functions and optimise human capital to achieve sustained business growth. This seminar will help business managers and owners understand what is involved and how to implement the necessary changes,” added Mr Yap.

Attended by almost 50 participants representing 30 companies, the seminar was organised in conjunction with partners from Government, Professional bodies and Digital Service providers. The programme covered hiring, human capital management, talent retention and an overview of the government grants available for SMEs to take that first step.

Other sessions covered Attracting & Retaining Talent for SMEs, presented by BDO, The Ministry of Manpower’s HR Industry Plan presented by SHRI Corporation, and several sessions presented by WSG.

Full Digital HR Experience

HCM Cloud is an enterprise-grade HR solution delivered with a modern consumer-grade user experience, providing talent insights for timely and accurate decision-making and native mobile apps for iOS / Android to empower a mobile-first workforce. The platform also helps enhance employee engagement with collaboration, social and feedback capabilities.

Country specific legislative and language localisations are supported with seamless integration capabilities to other third party systems via secure APIs. Users are also able to stay current via “Mia”, a virtual HR assistant, powered by BoT technology for 24x7 employee HR assistance.

HCM Cloud is powered by secure, scalable and stable Microsoft Azure cloud and is currently deployed in the UK, Asia and Australia Azure Data Centers. There are plans to deploy HCM Cloud to other key Azure data centers across the world as Microimage scales up distribution globally. www.microimagehcm.com

Established in 1997, the Association of Process Industry (ASPRI) is a membership-based trade association that represents the interests of more than 500 companies across Singapore’s Process Industry comprising of petroleum, petrochemical, specialty chemical and pharmaceutical sectors. www.aspri.com.sg

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